Last Updated: January 23, 2025
Feed Central Pty Ltd ACN 101 121 322 trading as LocalAg ABN 17 101 121 322, its subsidiaries, affiliates, and related entities in Australia (together as “LocalAg”, “we” or “us”) are committed to protecting and managing personal information in accordance with the Australian Privacy Principles (APPs) established under the Privacy Act 1988 (Cth) (Privacy Act) and in accordance with other applicable privacy laws.
The APPs provide a privacy protection framework that supports the rights and obligations of collecting, holding, using, accessing, and correcting personal information. The APPs consist of 13 principle-based laws and apply equally to paper-based and digital environments.
This document is referred to as our Privacy Policy. It sets out our policies for managing your personal information including how we collect, use, hold, store and disclose the information.
In this Privacy Policy, “you”, “your” or “customer” refers to any individual about whom we collect personal information.
Broadly speaking, when we are referring to personal information, we are referring to information or an opinion about you, or information that is reasonably recognisable as you. It includes information or an opinion that may or may not be accurate and recorded in a hardcopy or electronic form.
When we refer to sensitive information, we are referring to certain personal information that is more sensitive and may include health information or details of memberships of professional associations. Under the APPs, sensitive information is afforded a higher level of privacy protection and requires us to obtain your consent before collecting this type of information.
This Privacy Policy applies to your personal information regardless of how we collect it from you. When you submit information to us, access or use our website, mobile application or social media platforms, you are providing your consent to us collecting and managing your personal information according to this Privacy Policy.
LocalAg is an Australian based business and offers a range of applications, services, or tools (collectively ‘services’) through its website (Website), mobile application downloadable through third-party platform providers (App,) and related social media channels.
LocalAg may also conduct research and development initiatives and provide access to other service providers and applications.
This policy is effective as of 12 December 2024. From time to time, we may need to change this Privacy Policy and will post the updated version on our website at https://www.localag.com.au/policies/privacy-policy. Any such amendments will take effect immediately after such posting. Please check this Privacy Policy regularly for any updates.
We are committed to the protection of personal information. We understand that visitors and users of our Website, App and social media platforms are concerned about their privacy, and the confidentiality and security of any information that is provided. We are committed to protect your personal information and honour our privacy obligations wherever your personal information is collected, processed or kept within our corporate family.
Some information is automatically collected whenever anybody accesses this website. When you enquire about our services or become a customer of LocalAg, a record is made that includes your personal information.
The types of information that we collect will vary depending on the circumstances of collection and the kind of service that you request from us, and may likely include:
LocalAg may collect personal information about other individuals who are not customers of LocalAg. This includes customers and members of the public who participate in events we are involved with, individual service providers and contractors to LocalAg, and other individuals who interact with us on a commercial basis. The kinds of personal information we collect will depend on the capacity in which you are dealing with LocalAg. Generally, it would include your name, contact details, and information regarding our interactions and transactions with you.
If you are participating in an event we are managing or delivering, we may take images or audio-visual recordings which identify you.
You can always decline to give LocalAg any personal information we request, but that may mean we cannot provide you with some or all of the services you have requested. If you have any concerns about the personal information we have requested, please let us know.
When we refer to sensitive information, we are referring to certain personal information that is more sensitive and may include information or opinion about an individual’ that is also personal information including:
It might also include:
Under the APPs, sensitive information is afforded a higher level of privacy protection and requires us to obtain your consent before collecting this type of information. We do not regularly collect sensitive information and if we need to collect sensitive information about you, for example, to provide you with our services and we will ask for your consent prior to collecting this type of information.
We may collect personal information about children and other individuals below the legal age of majority (Minors) (for example, when children participate in events we are involved with). Where those Minors do not have sufficient maturity and understanding to make decisions about their personal information, we will require their parents or guardians to make decisions on their behalf. However, we are unable to distinguish the age or identity of the people accessing and using our website or social media platforms or App, or who attend events or activities run by us. This may result in the accidental collection of personal information from Minors without the consent of a parent or guardian. If this does occur, then we recommend that you contact us and ask for the personal information to be de-identified or destroyed.
LocalAg collects personal information reasonably necessary to carry out our business, assess and manage our customer needs, and provide our services. We may also collect information to fulfil administrative functions associated with these services, for example billing, entering into contracts with you or third parties and managing customer relationships.
LocalAg generally collects personal information directly from you. We may collect your personal information over the phone, by email, through our website or mobile sites, over the internet or when you visit one of our social media sites (such as Facebook, Twitter or Instagram), through our App or when you visit our office in person.
We may also collect personal information about you from other sources, for example:
We may receive information about you that we have taken no active step to collect. If this does occur, we recommend contacting us and asking for the personal information to be de-identified or destroyed.
The purposes for which LocalAg usually collects and uses personal information depends on the nature of your interaction with us, but may include:
You can always decline to give us your personal information, but that may mean that we cannot provide you with some or all of the services you have requested.
During the conduct of our business, we may use and disclose your personal information to the following parties:
LocalAg takes reasonable steps to ensure that the third parties we engage take reasonable steps to protect your personal information following the APPs and in a similar manner with this Privacy Policy. Our third-party service providers are required only to use the personal information disclosed to them by us for the purpose that it was provided to them. Additionally, the third parties to who we have disclosed your personal information may contact you directly to let you know they have collected your personal information and give you information about their privacy policies.
LocalAg may also use Google Analytics to help us understand how our customers and clients use our platforms, services. You can read more about how Google uses your personal information via https://www.google.com/intl/en/policies/privacy/. You may also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Do we disclose personal information to overseas recipients?
Your personal information may be transferred to recipients located in countries that have data protection laws which protect personal information in a way which is at least substantially similar to the APPs. Accordingly, there may be mechanisms available to you to enforce the protection of your personal information under that overseas law. In the circumstances, we do not require the overseas recipients to comply with the APPs, and we will not be liable for a breach of the APPs if your personal information is mishandled. We also disclaim responsibility to the extent permitted by law and note that you may not have a remedy under Australian law.
Do we use or disclose your personal information for direct marketing?
We don’t give your personal information to third parties for their marketing and advertising purposes unless you give us permission.
LocalAg may use or disclose your personal information to inform you about our services, upcoming promotions, and events, or other opportunities that may interest you. If you do not want to receive direct marketing communications, you can opt-out at any time by contacting us using the contact details below.
Unsubscribe: You can opt out of receiving LocalAg communications at any time by clicking the “unsubscribe” link in communications you receive from us. Please note that if you unsubscribe from all LocalAg communications, we may still send you relevant administrative or security notices from time to time.
LocalAg takes reasonable steps to protect your personal information from misuse, interference, and loss and from unauthorised access, modification, or disclosure. For example, we may maintain computer and network security, use firewalls and other security methods, and other security systems such as user identifiers and passwords to control access to our computer systems.
Please be aware that there is no transmission method over the internet or through electronic storage that is fully secure and safe. We cannot guarantee the security of the personal information that we hold, but we do take reasonable steps to protect your information. If we are required by law to inform you of any misuse, interference, loss or unauthorised of your personal information, then we will notify you electronically, in writing or by telephone.
Our websites, applications or email systems may not use encryption or other technologies to ensure the secure transmission and receipt of information via the internet. Anyone using our website or receiving an email from us is encouraged to exercise care in sending personal information or depositing money via the internet. We recommend that you refrain from clicking any unsecured links or opening unknown attachments.
If you hold any concerns or become suspicious of any misuse, interference, loss or unauthorised access to our website, our email systems or to our business more generally, we ask that you contact us immediately to verify your concern or suspicion.
LocalAg hold and store your personal information in paper-based files, other electronic record keeping methods in secure databases (including trusted third-party storage providers based in Australia), which may include cloud-based storage providers.
Personal information may be collected in paper-based documents and converted to electronic form for use or storage (with the original paper-based documents either archived or securely destroyed).
Your personal information is usually collected in electronic form.
Your personal information may be collected in electronic form for use or storage with a third-party storage provider that we engage.
We cannot ensure that your personal information is or will remain secure. This is due to us not having control over the third-party provider’s policies and procedures concerning the handling and storing of your personal information. Please see our terms and conditions for more information.
At any time, you can request us to:
Please understand that we may not be able to entertain your request if it is unlawful to do so or is otherwise impractical or unreasonable to do so in our discretion.
Should you choose to discontinue your use of LocalAg and remove your data, we will delete your account and information upon request, in compliance with applicable data protection laws. For a comprehensive guide on how to delete your account, please click here for more details.
Until you request for it to be deleted or destroyed, your personal information is kept by us for as long as necessary to provide our services to you and for legitimate and essential business purposes, such as complying with our legal obligations or settling disputes. This means that your personal information can be held for some time.
LocalAg may require you to provide specific details and information to enable us to provide our services to you. We try to allow you to stay anonymous or use a pseudonym in your dealings with us where it is lawful and practicable to do so. For example, when making a general and nonspecific enquiry. Typically, it is not possible for us to deal with you anonymously or pseudonymously on an ongoing basis. If we do not collect your personal information, you may not be able to utilise our services, deal with us, or participate in our events, programs or activities we manage or deliver.
You are entitled to access or request a copy of your personal information held by us by sending us a request. You will not be charged for requests to access or copy your personal information, but you may be charged for the reasonable time and expense incurred in compiling the information.
You are responsible for ensuring that your personal information with us is accurate and up to date. We take steps to ensure that the personal information we collect, use, or disclose is accurate and up to date. You can help us do this by letting us know if you notice errors, inaccuracies or discrepancies in the information we hold about you and letting us know if your details change.
We may decline your request to access or correct your personal information in accordance with the APPs. If we refuse your request, we will provide you with a reason for our decision and, in the case of a request for correction, we will include a statement with your personal information about the requested correction.
The European Union (EU) General Data Protection Regulation (GDPR) contains new data protection requirements and is effective as of 25 May 2018. GDPR replaces national privacy and security laws that previously existed within the EU with a single, comprehensive EU-wide law that governs the use, sharing, transferring and processing of any personal data that originates from the EU. The GDPR applies to the data processing activities of businesses, regardless of size, which are data processors or controllers with an establishment in the EU.
Consequently, Australian businesses of any shape and size may need to comply if they have an establishment in the EU, if they offer goods and services in the EU, or if they monitor the behaviour of individuals in the EU. There are also some notable differences, including certain rights of individuals (such as the ‘right to be forgotten’) which do not have an equivalent right under the APPs and the Privacy Act.
Currently, the GDPR does not apply to our business as LocalAg does not currently offer our services to individuals located in Europe, our website does not explicitly target customers located in the EU nor do we monitor the behaviour of individuals in the EU.
What should you do if you have a complaint about the handling of your personal information?
You may contact us at any time if you have any questions or concerns about this Privacy Policy or about how your personal information has been handled. You may make a complaint to our privacy officer using the contact details set out below.
If you have a complaint in relation to how LocalAg has handled your personal information, you should first make the complaint to our Privacy Officer in writing with the details of your complaint.
Our Privacy Officer will first consider your complaint to determine whether there are simple or immediate steps that can be taken to resolve the complaint. We will contact you within thirty (30) days of the date we receive the written details of your complaint to acknowledge that we have received it. We may ask you to provide further information about your complaint and the outcome you are seeking.
Our privacy officer will review the way we dealt with your personal information, conduct an internal investigation (if necessary) into the complaint, and will likely respond to you within thirty (30) days of the date we acknowledged receipt of your complaint. We will then typically gather relevant facts, locate and review relevant documents and speak with individuals involved.
In most cases, we will investigate and respond to a complaint within sixty (60) days of receipt of the complaint. If the matter is more complex or our investigation takes longer than anticipated, we will let you know.
If you are not satisfied with our response to your complaint, or you consider that LocalAg may have breached the APPs or the Privacy Act, a complaint may be made to the Office of the Australian Information Commissioner (OAIC). A complaint to the OAIC must be completed in writing either in a letter or in the privacy complaint form provided on their website at www.oaic.gov.au. If you have any questions in relation to how to lodge a complaint with the OAIC, you can contact the OAIC on 1300 363 992.
This Privacy Policy is effective as of 12 December 2024. From time to time, we may change this Privacy Policy with or without notice to you, and we will post the updated version on our website at https://www.localag.com.au/policies/privacy-policy. Any such amendments will take effect immediately after such posting. We recommend that you visit our website regularly to keep up to date with any changes.
We welcome any comments or questions about our Privacy Policy. All enquiries should be directed to LocalAg’s Privacy Officer at the following contact details:
Attention: Privacy Officer
Telephone: 1300 669 433
Email: [email protected]